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CVector

Branding · Website

Making complex industrial AI easier to understand, with a brand that finally matched the technology.

$5M Seed, led by Powerhouse Ventures

Spreads from the brand guideline document: contents, logo construction, colour and type.
The CVector mark, in app icons and locked up with the wordmark.
The six-colour palette, with values.
The line-art pattern: a drawn run of industrial pipework and gauges.
The shader: fine yellow curves sweeping across a green field.
The CVector homepage, headed “Act on margin opportunities in real time” over an isometric plant diagram.
The “What is CVector” section: inputs and outputs drawn around the product, with the explanation beside it.
The problem section, headed “In dynamic markets, margin moves with every decision”.
The solutions page, headed “Recommendations that align decisions with bottom line business results”.
The benefits section, each claim set beside the drawing that explains it.
The impact page, listing measured ranges for margin uplift, yield and downtime.
The product page, showing the application interface inside the brand pattern.
The site navigation, open, with the section list and its drawn thumbnails.
The site footer, with the wordmark over the line-art pattern.